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Dec 06, 2024
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2013-2014 Catalog [ARCHIVED CATALOG]
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BUSN 210 - Marketing (3) This course provides an in-depth study of the four pillars of marketing: product, price, placement, and promotion. These aspects are considered in reference to local and global markets, e-commerce, and evolving technology and trends. Students put newly acquired knowledge to work in the development of a marketing plan.
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